Google Analytics Tag

Remarketing has become ubiquitous across the web, as users frequently gripe about endless ads chasing them around the web after viewing a product once. Yet, when used correctly, remarketing continues to be an effective tool in the box for paid media marketers across the...

Google Analytics is a marketer’s lifeline in understanding performance and making decisions based on website or app usage data. Typical issues stem from duplicate tag implementation, tag manager setup, cross-domain tracking and so much more. Whether you are launching a new...